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Senior Content Strategist

  • Remote, New York, United States
$10,000 - $25,000 per monthMarketing

Job description

About vidIQ:

vidIQ is a leading provider of tools and insights for YouTube creators. Our mission is to help creators grow their channels, reach larger audiences, and achieve their goals. We are passionate about the creator economy and dedicated to supporting our community with the best resources available.

Role Overview:

We are seeking a talented and passionate Senior Content Strategist who can focus on SEO & blogs, and working closely with Growth Marketing, Email Campaigns, and our in-house production media team. This role is ideal for someone with a deep understanding of the creator economy and YouTube growth strategies, combined with a strategic mindset for developing compelling and engaging content. The successful candidate will have a proven track record of leading and growing top-performing content including blogs. Your primary focus will be to develop and execute a strategic content plan that produces high-quality blog posts, driving traffic and engagement through advanced SEO practices, and overall improving our top of funnel metrics. 

Key Responsibilities:

- Develop Strategic Content Initiatives: Formulate and lead the creation of high-impact blog posts that align with the strategic goals of vidIQ, emphasizing the creator economy, YouTube growth, and broader creator space.
- Implement Advanced SEO Strategies: Devise and execute comprehensive SEO strategies to ensure content not only ranks highly on search engines but also drives significant organic traffic aligned with business objectives.
- Conduct Strategic Keyword Research: Identify and analyze key trends and opportunities within the creator space to inform content strategy and drive competitive advantage.
- Cross-functional Collaboration: Strategically partner with marketing, product, and other teams to ensure content initiatives are fully aligned with vidIQ’s broader goals and strategic objectives.
- Data-Driven Content Optimization: Utilize advanced analytics tools to track, measure, and optimize the performance of blog content, ensuring continuous improvement and alignment with strategic goals.
- Stay Ahead of Industry Trends: Maintain a strategic perspective on the latest trends and best practices in SEO, content marketing, and the creator economy, leveraging this knowledge to inform and enhance vidIQ’s content strategy.

This role is available as a contract opportunity.

Job requirements

  • Passion for the creator space and a genuine interest in helping creators succeed, with a strategic approach to content and SEO.
  • Deep understanding of YouTube growth strategies and the creator ecosystem, with a focus on leveraging these insights for strategic content development.
  • Demonstrated ability to work independently, manage multiple projects with tight deadlines, and align efforts with broader business objectives.
  • Strong analytical skills and the ability to interpret data to optimize content and inform strategic decisions.
  • Exceptional writing skills with a dynamic and engaging style, capable of aligning content with strategic business goals.
  • Expertise in SEO best practices, including keyword research, on-page and off-page optimization, and the ability to implement these strategies effectively.
  • Proficient in using SEO tools such as Google Analytics, SEMrush, Amplitude, Ahrefs, etc., to drive data-informed decisions.
  • Demonstrated ability to work independently, manage multiple projects with tight deadlines, and align efforts with broader business objectives.
Preferred Qualifications:
  • Experience with YouTube content creation or management, with a strategic perspective on growth and engagement.
  • Familiarity with vidIQ’s suite of tools and services, understanding their strategic value in the creator ecosystem.
  • Strong portfolio showcasing your writing and SEO expertise, with examples of strategic content initiatives and their impact.